Screen order after the checks you cannot move

Teams sometimes arrive at a funnel review hoping we will bless the removal of a step that Legal has already locked. We will not. Identity verification, sanctions screening, and the consents your bank already files are not optional scenery. The useful work is everything around those steps: what the applicant is asked before they know why, and what they are asked twice.

Ask for salary after the applicant knows the product

We still see personal-loan flows that demand monthly income on screen two, before the applicant has seen the facility amount or the lock-in. People who would qualify leave because they do not yet trust the room. Moving the income field below a plain description of the product does not weaken the check. It changes whether the applicant is still present when the check arrives.

Duplicate FATCA questions

A registration path and an investment path that both ask tax residency, with slightly different wording, cause applicants to assume the first answer was discarded. They either invent a second answer or they abandon, convinced the app is broken. One source of tax residency, reused, is ordinary good filing. Two sources is a funnel defect.

Waiting without a clock

After MyKad upload, some apps show a spinner with no expected time. Operations may know the vendor median is forty seconds. The applicant does not. At two minutes they background the app. At five they delete it. A sentence such as “checks usually finish within two minutes” is not a promise of a regulatory outcome. It is courtesy, and it keeps the session alive.

A Logic Pulse Core walkthrough lists frozen steps in an appendix so nobody pretends they are in play. The findings then spend their ink on order, duplication, and the wait.